BBC Proms


Logo Design

    In 2022, as part of the broader rebranding effort of the BBC, the Proms team approached us to create an updated logo that would also refresh the Proms marque. Our objective was to evolve the marque while embracing the motifs of musical notation and elegance. To achieve this, we carefully adapted and redesigned the ball terminal endings for the different letterforms.
    In addition to reworking the main logo marque, we also developed a new set of old-style numbers that complemented the logo and could be used alongside it